In 2018, the Social Football Summit celebrated - Poldi's Eleven, the Lukas Podolski Foundation Premiere. At the 4-day event, 11 non-profit organizations were honored and invited to Cologne.
Lukas Podolski is the face of the event and a role model for the young participants. His message is lived here: No matter where you come from, everyone is the same on the square.
In retro style, with soccer hero Poldi as the key visual, we designed all elements of the event, from logo design up to banners, sports bags and Social media communication.